Gatlinburg visitor statistics for Great Smoky Mountains National Park

People come from all over to see Great Smoky Mountains. RecIndex helps tourism teams in Gatlinburg learn who those park visitors are and how to reach more of them.

10.50MPark visits, January–October 2026
$2.04BSpent nearby by park visitors, 2024
KnoxvilleTop home market for Recreation.gov bookings near Gatlinburg

RecIndex shows tourism boards who's visiting the parks and public land nearby. We pull the numbers for the parks around Gatlinburg into one dashboard and keep it up to date, so your team doesn't have to dig through government reports to plan a campaign.

Where Gatlinburg's visitors live

See which cities the people booking campsites, permits and tours around Gatlinburg come from, and which ones are growing. Put your ad budget where your visitors already live, down to the ZIP code.

Home markets · Gatlinburg
MarketBookingsShare
1Knoxville, TN
208 more markets and their ZIP codes

When to reach them

Many people book a trip to Gatlinburg months before they arrive. We chart when they book alongside when they show up, so you know when to start advertising for each season.

Booking season · Gatlinburg
When people book, and when they arrive
Your booking and travel months

What to show your board

See how visitation around Gatlinburg is trending and what it means for local businesses, in a form that's ready to share with your board.

Board summary · Gatlinburg
Park visits, this year against last
2026 against last year, every month
Canyon country at dusk

Start understanding your outdoor recreation visitors

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