Holbrook visitor statistics for Petrified Forest National Park
People come from all over to see Petrified Forest. RecIndex helps tourism teams in Holbrook learn who those park visitors are and how to reach more of them.
357.9KPark visits, January–October 2026
$43.36MSpent nearby by park visitors, 2024
RecIndex shows tourism boards who's visiting the parks and public land nearby. We pull the numbers for the parks around Holbrook into one dashboard and keep it up to date, so your team doesn't have to dig through government reports to plan a campaign.
Where Holbrook's visitors live
See which cities the people booking campsites, permits and tours around Holbrook come from, and which ones are growing. Put your ad budget where your visitors already live, down to the ZIP code.
Home markets · Holbrook
MarketBookingsShare
Every market and its ZIP codes
When to reach them
Many people book a trip to Holbrook months before they arrive. We chart when they book alongside when they show up, so you know when to start advertising for each season.
Booking season · Holbrook
When people book, and when they arrive
Your booking and travel months
What to show your board
See how visitation around Holbrook is trending and what it means for local businesses, in a form that's ready to share with your board.
Board summary · Holbrook
Park visits, this year against last
2026 against last year, every month
Start understanding your outdoor recreation visitors
Tell us where you are and we'll get in touch.